CREATIVE MEDIA SECTOR
TASK ONE
The creative media sector has been explored today in lesson. Some of the areas discussed were:
TASK ONE
The creative media sector has been explored today in lesson. Some of the areas discussed were:
Internet
Newspapers
Publishing
Tv
Film
Radio
Internet
The main part of the discussion expanded from talking about the internet, search engines in particular. Search engines such as google that have expanded immensely through the years. Google now is in partnership with a lot of other companies and through advertising and bidding this is how google earned it's name and the amount of net worth they own. There revenue is now worth about $38 billion.
The internet is also in relation to the social media world. Social networking websites such as Twitter and Facebook are the main influential websites that celebrities use to spread there views, opinions and gossip. These websites are the main sites that gather more fans and more popularity. It is known that certain celebrities such as Ashton Kutcher have more followers on their twitter accounts, then some countries have as population.
Newspapers/Publishing
Newspapers have a massive part to play in the media industry. The thing with newspaper media, is whether it can be 100% truth. A lot of the "news" about celebrities, is more than likely exaggerated and taken out of context to make more juicy and better news. Newspapers are used as a way for people to keep updated with what is going on in the world. It has many different coverage of news included in one newspaper.
The publishing industry itself covers newspapers but also: Books, Directories and Mailing Lists, Journals, Magazines and Business Media. There are situations like News Of The World that a scandal takes place, that ends up being serious and ending in the newspaper ending. Regardless of whether it was a popular newspaper or not. Crimes got made, it got shut down.
News Corporations (TV and News Broadcasts)
British Sky Broadcasting, known as Sky, is one of the worlds largest multi-media conglomerates. Sky produces books, magazines, newspapers, music, radio and films. Rupert Murdoch is the man responsible for news corporations. He owned the News of the World, The Sun and The Times which is his first British Broadsheet. He is currently being investigated by the police and the FBI for the phone hacking scandal between celebrities for his newspaper.
News Corporations (TV and News Broadcasts)
British Sky Broadcasting, known as Sky, is one of the worlds largest multi-media conglomerates. Sky produces books, magazines, newspapers, music, radio and films. Rupert Murdoch is the man responsible for news corporations. He owned the News of the World, The Sun and The Times which is his first British Broadsheet. He is currently being investigated by the police and the FBI for the phone hacking scandal between celebrities for his newspaper.
Television
Television is one of the biggest industries where many choices of careers can be followed. Television has many different stations and channels that have to be run by a variety of people.
The people on screen then become recognised and popular, and the people behind the screen get their work acknowledged by the amount of ratings and showings the audience give.
Also including the many other area's that have to be covered in order for television to be a success. Such as: Camera Technician, Editing, Sound and Lighting, Hair and Make up, Staging, Performers and the general production team. Television being as influential as it is, plays a large part in people's lives. It creates programmes that people connect with, it sells products to people, audiences take pleasure in watching the television and its a source of entertainment.
There is over 480 channels for people to watch on demand and they are provided by 6 main television providers: BT Vision, Freesat, Freesat from Sky, Sky TV, Top Up TV and Virgin TV.
The BBC
The BBC is one of oldest broadcasting companies in the UK. It is known as a cross-media which means that it is not just based on one media sector. The BBC started off firstly on the radio before later moving onto the television.
If you have ever noticed,The BBC does not show adverts, as no companys sponsor them, The BBC is funded by Television Licenses but it also makes money from other areas in the media sector such as:
The BBC
The BBC is one of oldest broadcasting companies in the UK. It is known as a cross-media which means that it is not just based on one media sector. The BBC started off firstly on the radio before later moving onto the television.
If you have ever noticed,The BBC does not show adverts, as no companys sponsor them, The BBC is funded by Television Licenses but it also makes money from other areas in the media sector such as:
- Merchandise
- Books and Magazines
- CDs and DVDs
- Selling programmes to other companies/networks
Film
Like the television industry, the film industry is global. From Hollywood to Bollywood. Creating new 'stars' by the minute. Film, also known as a movie, is a source of entertainment in the media sector, that covers every emotion possible to the consumers. There are a variety of genre's, such as: Comedy, Rom-Com, Horror, Thriller, Drama, Musical, Action, Animation, Biography, Sci-Fi, Sport and many others.
The production side of film entails a lot, the main job roles include director, producer, editor, assistants, runners, camera crew, set design.
Post Production: In a typical production circle in the Hollywood Style Film, Main stages consist of...
When the availability for film to be watched at home came to life, Video Tapes where the first, how quickly and how advanced the picture is from home now is unreal. The crystal clear HD quality makes the film more enjoyable. When a film goes from cinema to disc, it is now called DVD's that you buy. You can also purchase Blu-Ray which is an even better imagery than normal DVD's.
American Corporations
In 1983, 90% of American Media was owned by 50 different companies. The latest figures have changed immensly, in 2011, figures show that the same 90% of American Media is now owned by just 6 companies.
The 6 companies include:
GE: Comcast, NBC, Universal Pictures, Focus Features.
News Corp: Fox, Wall Street Journey, New York Post
American Corporations
In 1983, 90% of American Media was owned by 50 different companies. The latest figures have changed immensly, in 2011, figures show that the same 90% of American Media is now owned by just 6 companies.
The 6 companies include:
GE: Comcast, NBC, Universal Pictures, Focus Features.
News Corp: Fox, Wall Street Journey, New York Post
Disney: ABC, ESPN, Pixar, Miramax, Marvel Studios.
Viacom: MTV, Nick JR, BET, CMT, Paramount Pictures.
Time Warner: CNN, HBO, Time, Warner Bros.
CBS: Showtime, Smithsonian Channel, NFL.Com, Jeoparady, 60 Minutes.
The total revenue in 2010 for the 6 companies was $275.9 Billion Dollars.
Radio
Viacom: MTV, Nick JR, BET, CMT, Paramount Pictures.
Time Warner: CNN, HBO, Time, Warner Bros.
CBS: Showtime, Smithsonian Channel, NFL.Com, Jeoparady, 60 Minutes.
The total revenue in 2010 for the 6 companies was $275.9 Billion Dollars.
Radio
Radio Production has different sectors in this industry available for people to work in. It depends on the type of person you are as to what section you would suit best, if your more of a team leader person, you would be a Radio Producer Material, which means being able to watch over the show and come up with ideas to include. If you have a bubbly and infectious personality and enjoy music and talking, being a Radio Broadcaster seems most appropriate. Or if you enjoy the work behind the scenes in the editing area, this is a talent that would not go a miss. Its intensive work putting the show together, remembering to include certain details about the station itself as a marketing aspect.
The radio industry is expanding daily, and producing more and more radio stations to suit everyone's different taste in music or discussions.
For younger audiences, there are more radio stations to listen to, such as: radio 1, kiss, smash hits, capital fm, choice.
Older audiences would listen to radio stations such as smooth, heart, magic etc.
BBC are more known for their role in the television and film industry, but they have just as an important role in the radio. They have now produced many different radio shows to suit different groups in the public today. for example: BBC Radio 1, is more chart based and for younger audiences, with presenters such as Fearne Cotton and Reggie Yates. BBC Radio 1xtra, is more of a urban radio station, involving music such as grime, dub, house and old skool R'n'B. BBC Radio 2 is for older audiences, this station is more of a discussion based one. Local BBC stations such as BBC Three Counties, is for around our area which covers a bit of everything, but mainly more chat and interviews with local people/local celebrities.
Other radio stations have made it just as successful, but television helped. Television music stations such as Kiss, Smash Hits and KERRANG! have also been bought to the radio playing the same type of music their television programme creates.
Summary
All of the media sectors I have involved in this post, explain the type of role they have in people's lives. I have aimed to cover the type of career possibilities that evolve from them and also what people gain from them also. I've mentioned how liable some of the media aspects can be or not to be. How much people can really believe in them, or why they should. I aimed to cover what I believe makes the media industry so large in this generation, and why it can be so fascinating.
